Ed Erickson has enjoyed nearly 20 years of proven success as a marketing-minded researcher and strategist. He thrives on creating effective, insightful research programs to help his clients meet their most challenging business objectives.
Prior to founding Erickson Research, Ed was a consultant and account manager for both Chicago and West Coast based market research firms. He has served a diverse clientele, ranging from Fortune 500 companies to fast-paced entrepreneurial firms and agencies.
Ed has designed and implemented literally thousands of strategic research initiatives in both consumer and B-to-B markets, both domestically and globally. He has particular expertise in B-to-B research for Technology and Financial Services.
Ed’s mastery of business strategy and leading-edge market analytics makes him a highly regarded expert in his field. He holds an MBA in Marketing and Operations from the University of Chicago and a BS in Electrical Engineering from Northwestern University.
In his free time, Ed enjoys woodworking, creative cooking, and traveling in search of mind-blowing, foodie-focused adventures.